Banijay Kids & Family Accelerates Digital Growth with New Content Partnerships

Banijay Kids & Family, a global leader in children’s entertainment, today announces its latest digital distribution agreements, further strengthening the reach of its portfolio across YouTube, FAST, Amazon and other digital platforms worldwide.

Acamar Films’ new global public service values channel Again! Again! will feature a selection of Banijay Kids & Family’s preschool and educational content, including Mister Maker and Mumfie. Meanwhile, Banijay Kids & Family has acquired YouTube (AVOD) and Amazon Prime (SVOD) rights to Beakus’ preschool series Olobob Top, with the existing YouTube channel joining Banijay Kids & Family’s CMS network. The division is also expanding its third-party offering across its owned and operated YouTube network with content from TheSoul Group, including DoodLand, Teen-Z, Baby Zoo, and Learn Toons.

Alongside its growing content network, Banijay Kids & Family is harnessing its digital expertise to support its brands beyond the screen, including promotional activity around Mister Maker live shows, driving audiences and engagement across its own IP and selected third-party brands.

Banijay Kids & Family is also applying its expertise beyond its core kids and family portfolio. Lighthouse Studios’ Murder by Gaslight has joined ZK Comedy Plus, the company’s non-kids’ animation hub on YouTube, on a non-exclusive basis. It joins new digital-first animation Ava & Digger (in collaboration with TheSoul Group) and upcoming adult mockumentary Belzebubs as part of the company’s growing adult offering.

“Our compelling and diverse digital network gives us an increasingly powerful way to connect brilliant content with audiences around the world. These latest partnerships demonstrate the breadth of that approach, from taking our own much-loved titles to new platforms, to bringing strong third-party IP into our ecosystem.”

Dan Lewsey
SVP Digital & Social, Banijay Kids & Family

Banijay Kids & Family continues to cement its position as a go‑to digital partner for both platforms and premium IP owners worldwide. Leveraging deep expertise in content strategy and audience growth, the division remains committed to helping brands thrive in an increasingly competitive digital landscape. Year-on-year, its specialised in‑house team delivers tailor‑made strategies spanning audience development, channel management, short‑form optimisation, and franchise‑focused growth.

These latest agreements complement Banijay Entertainment’s ongoing activities in the digital landscape which, following the merger with All3Media, plays home to a scaled digital business which also includes Little Dot Studios and Banijay Rights.

Led by Benoît Di Sabatino, Banijay Kids & Family is part of media and entertainment group, Banijay Entertainment.